The announcement of the new iPhone 15 and 15 Pro has aroused great anticipation among Apple enthusiasts and consumers in general. Although the launch in some countries is happening as early as this week, on September 22, the company has not yet confirmed a launch date for the new devices in Brazil.
We therefore present first impressions from international vehicles, which usually receive devices for testing in advance, on Apple’s new favorites. And of course, as soon as the iPhone 15 and 15 Pro arrive in Brazil, the will review new devices.
New iPhone 15 and 15 Pro lines

Project

The design of the iPhone 15 and 15 Pro has been widely praised by several outlets who have already had the devices in their hands.
Both The Wall Street Journal as the The limit note the overall similarity in design of the two models, highlighting the matte finish on the back as a positive change from previous models. The WSJ also highlights the premium feel of the iPhone 15 Pro thanks to the titanium finish, while The Verge mentions the Pro’s triple camera as a standout feature.
Dedicate onself AND Lint pocket they also share similar opinions on design. They highlight the similarity between the models, with the matte finish providing a soft and pleasant touch on both devices. Both outlets mention the more premium feel of the iPhone 15 Pro thanks to the titanium, and the triple camera is highlighted as a noteworthy feature. Furthermore, they agree that the design is modern, attractive and ergonomic.
Screen
The screens of the iPhone 15 and 15 Pro have been praised by several authoritative sources. The WSJ and Engadget highlighted the impressive quality of the screens, praising the sharpness of the images and the vibrant colors. Both noted, however, that the lack of a higher refresh rate like 90Hz or 120Hz could be a disadvantage compared to some competitors.
The Verge was also impressed with the screens, highlighting the image quality and exceptional brightness. The site praised the introduction of Dynamic Island as a usability improvement, making interacting with the iPhone more intuitive and informative. However, like other sources, The Verge also highlighted the lack of a higher refresh rate as a possible weak point compared to some Android competitors.
For its part, Pocket-lint highlighted the quality of the screens, especially in direct sunlight, praising the vibrant colors and improved brightness. They found Dynamic Island to be a clever addition that improves usability. However, they also noted the lack of a higher refresh rate as a potential drawback, especially for those who want a smoother scrolling and browsing experience.
Camera

iPhone 15 and 15 Pro camera reviews reveal a variety of perspectives. The WSJ praised the cameras’ quality, noting their solid performance in a variety of lighting situations and their ability to capture detailed images and accurate colors. However, they also noted that the iPhone 15 Pro’s advanced features could be tricky for casual users.
The Verge was impressed with the cameras’ capabilities, particularly the post-capture refocus mode. They praised the cameras’ versatility and their ability to capture great photos in various lighting conditions, although they noted that this feature may not be perfect in all situations.
Engadget praised the camera quality, but also noted that the iPhone 15s didn’t bring any significant innovations over previous models. They pointed out that while the camera is excellent, it isn’t a huge improvement over the iPhone 14, which may disappoint those who were hoping for significant advances in mobile photography.
Meanwhile, Pocket-lint highlighted the simplicity and ease of use of the iPhone 15 and 15 Pro cameras, praising the quality of the images produced and the ability to adjust the bokeh effect after shooting. However, they also noted that, compared to some Android competitors, the camera features may not be as advanced. Additionally, the lack of 5x optical zoom on the regular models could be seen as a disadvantage compared to the Pro models.
iOS17
Both the WSJ and The Verge highlight the significant improvements brought by iOS 17. The WSJ praises the seamless integration between software and hardware, while The Verge highlights notable innovations such as the action button and voice isolation that improve the usability of iOS devices 17.
Engadget also acknowledges useful iOS 17 features like Dynamic Island and Roadside Assistance, though they point out that the effectiveness of some features may depend on compatibility with other devices.
Pocket-lint highlights the simplicity and ease of use of the operating system, praising features such as the ability to turn photos into portrait mode after capture and voice isolation for calls in noisy environments. They consider iOS 17 a valuable addition to the iPhone 15 and 15 Pro.
Performance
The performance of the iPhone 15 and 15 Pro is practically unanimous, thanks to Apple’s advanced A16 Bionic and A17 Pro chipsets. Performance is described as smooth and responsive, with no overheating issues when handling everyday tasks and even demanding games.
The Wall Street Journal and Engadget point out that both models perform well in everyday tasks, with the iPhone 15 Pro, equipped with the A17 Pro chipset, showing a notable advantage in terms of speed and agility.
The smooth performance is highlighted by The Verge, which describes a smooth transition between applications and a heat-free experience during gaming and intensive tasks. They praise the iPhone 15 Pro with the A17 Pro chipset for offering an even faster experience.
Pocket-lint reinforces the devices’ exceptional processing ability, highlighting that both maintain good performance in everyday tasks and gaming. The site also acknowledges the noticeable difference in performance of the iPhone 15 Pro, thanks to the A17 Pro chipset.
Drums
Both the WSJ and The Verge note that the iPhone 15 offers solid battery performance, capable of lasting all day with regular use, even with additional features like Dynamic Island. The two also highlight that the introduction of Dynamic Island and the brighter display does not significantly impact battery life.
Sharing a similar point of view, Engadget praises the iPhone 15’s battery life, which remains at the level of the previous model, with up to 20 hours of video playback. They also note that the addition of Dynamic Island and the brighter display did not have a negative impact on battery life in typical usage scenarios.
Pocket-lint agrees that the iPhone 15 offers solid battery performance, capable of lasting all day with regular use, even with additional features such as Dynamic Island. However, it is noted that the iPhone 15 Plus probably surpasses the regular model in terms of battery life thanks to its larger size and larger battery capacity.
Action button
Both WSJ and The Verge note the continued presence of the mute/unmute button on the iPhone 15, highlighting that this feature is functional and useful, especially for users who are familiar with its presence since the first iPhones. The introduction of the action button on the Pro models is not considered a significant disadvantage over the regular model.
Engadget also notes that the iPhone 15 retains the mute/unmute button, a familiar feature for longtime iPhone users. They point out that the mute button still has its uses and serves a valid purpose, even with the introduction of the action button on the Pro models.
Highlighting the continuity of the mute/unmute button on the iPhone 15, Pocket-lint says that this feature has been present on iPhones since 2007. They also point out that the mute button continues to be a useful and functional option , especially for those who have not had the action button experience.
USB-C

The move to USB-C is one of the most notable changes to the new iPhones. WSJ and The Verge praise Apple’s decision to finally embrace this widely accepted technology and share the excitement of being able to use a single cable to charge multiple devices. The WSJ notes that although the iPhone 15 supports USB 2 rather than USB 3, this change is positive and makes users’ lives more convenient.
Engadget and Pocket-lint also point out that the move from Lightning to USB-C port is a significant and much-needed change for iPhones. The sites praise Apple’s decision to follow the industry standard and allow users to use a single cable to charge multiple devices. Although the iPhone 15 supports USB 2 instead of USB 3, this change is considered welcome and convenient for users.
General evaluation
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Source: Olhar Digital

I am Joe Dow, a professional content creator and news journalist for Run Down Bulletin. I specialize in covering technological trends and advancements, with an emphasis on their real-world implications. My work has been featured in publications such as The Guardian, Wired Magazine, and The Verge.